Case Study | Chello Zone
About Chello Zone
Chello Zone is a leading international broadcaster and distributor of thematic television channels, reaching more than 300 million homes worldwide. With hard-hitting documentaries, real life drama, lifestyle television and cutting edge movies, its channels offer something for everyone.
Since its creation more than 15 years ago, it has built a dynamic and innovative business primed to respond to gaps in the media market with the flexibility to react locally.
What was required?
Chello Zone require an accurate, innovative and efficient listings service for their many and varied channel brands; Zone Reality (UK, Asia, India & EMEA), Zone Horror, Zone Thriller, and Zone Romantica. For each channel, both EPG and press listings must be produced and distributed in timely fashion according to the deadlines set by Chello Zone. In order to deliver these requirements, programmes must be researched, and synopses written, to the required tone and specification of the particular channel brand.
The solution
EBS's team of writers and listings editors use the full range of their creativity to research and produce engaging synopses for shows that cover everything from frothy American soaps (Zone Romantica), to hard-hitting documentaries (Zone Reality), and tongue-in-cheek B-movies (Zone Horror).
Using our in-house listings editing software, Digigate, EBS collate and distribute the monthly EPG, Press and Web schedules along with any changes that come in along the way.
"EBS New Media are witty wordsmiths, eagle-eyed editors and technically-savvy trouble-shooters. The company can be relied on to get our listings schedules out on time and meet our EPG requirements. When we hit them with last minute changes they keep a cool head and they always deliver. Creative writing is a particular strength. The editorial team can switch with remarkable ease between the sizzling soaps shown on our Zone Romantica channel, the hard-hitting documentaries and real-life drama on Zone Reality, and the cutting-edge movies on Zone Horror and Zone Thriller. And, as our company expands to embrace new media opportunities, EBS has been able to tailor-make business solutions to suit. They are an absolute pleasure to work with.”
George Hills, Senior Communications Manager, Chello Zone